Aston Villa have made a formal approach to sign Bournemouth winger Marcus Tavernier, according to a report from TEAMtalk’s Graeme Bailey.
Bournemouth’s response has been firm, with the Cherries telling Villa that Tavernier is not currently for sale and that they may need to look elsewhere.
The approach comes as Villa assess attacking reinforcements amid significant uncertainty surrounding Morgan Rogers and his future at Villa Park.
Rogers has been heavily linked with a move away from the club after a standout campaign in which he established himself as one of Unai Emery’s most important attacking outlets.
Arsenal and Chelsea are among the clubs said to be interested in Rogers, but Villa have publicly demanded a hefty £130m fee to sanction his departure.
Villa have also been linked with West Ham forward Jarrod Bowen as the club weighs up possible replacements should Rogers or other key players depart this summer.
The club remains under financial pressure and faces another sell-to-buy summer, despite securing qualification for the Champions League.
Tavernier, 27, has developed into one of Bournemouth’s most reliable attacking players since joining from Middlesbrough in 2022, making over 120 appearances and registering 20 goals and 18 assists.
Former Bournemouth boss Gary O’Neil previously described Tavernier as a “gifted” attacking player, underscoring his value to any side looking for wide creativity.
Fulham have also registered interest in Tavernier, believing he has the attributes to replace Harry Wilson out wide, adding competition to any potential deal.
Liverpool and Newcastle are also said to be among the admirers of the versatile midfielder, which complicates Villa’s pursuit further.
Bournemouth’s new head coach Marco Rose is understood to be keen on retaining Tavernier as he looks to stamp his authority on the squad ahead of the new season.
Bournemouth are reported to value Tavernier at around £35 million to £40 million, should they eventually agree to sell despite their current stance.
Tavernier is capable of operating across multiple attacking positions, offering Unai Emery the tactical flexibility needed when competing across domestic and European competition.
He managed 11 goal contributions in the Premier League last season, demonstrating the consistent output that has attracted interest from several top-flight clubs.
Villa’s pursuit of Tavernier would not necessarily be seen as a direct like-for-like replacement for Rogers, but rather as a capable wide option who could contribute vital goals and assists.
With Villa set for another demanding campaign on multiple fronts, strengthening wide areas with experienced Premier League talent represents a sensible strategic priority for Emery.